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Some agencies have experienced declines in applications up to 90% in the last few years.

(Source: ABC News)


86% of officers say their department doesn't have enough officers to adequately police the community.


One third of officers say they wouldn't choose this profession again if given the chance.

(Source: PoliceOne poll)


But We See a Strong Future for the Next Generation of Police.

An officer's most important job is to connect with and serve the people in their communities. And although many agencies report challenges with that as the job of law enforcement evolves, new technologies are helping bring the focus back to the most rewarding part of the career.

We want to shine a light on all that continues to make policing a great career choice for young people, and help agencies find the talent they need to serve their communities.

The I'm In Recruiting Campaign is our way of helping you recruit the next generation of officers. We're developing a series of tools and resources that you can use for free in your local recruiting efforts, starting with the video you see above and an inspiring poster for your agency.

Are you in?

Download Free Recruiting Materials

We’re glad you’re in. Fill out the form to download the free poster and video, and keep an eye on your inbox for future materials.

Name *

Give recruits something to remember you by


Want to keep at the top of mind for potential recruits? Why not give them a little something to help? We’ve created several different designs to be used on t-shirts, hats, mugs and more that we’re putting at your disposal. You’ll need to pay the price of the item the designs are printed on, but we don’t take a dime. Order as much as you want, whenever you want.